Privacy

Last updated: 27 April 2026

Who we are.

This privacy notice covers infographicsagency.com, an independent directory of infographic and data visualization studios. The data controller for the personal data we collect is the operator of infographicsagency.com. Reach us at hello@infographicsagency.com.

What we collect.

Lead form submissions. When you fill the “Get matched” form, we collect your name, work email, company, project budget band, and the project description you submit. We also log your IP address (hashed) and the page you submitted from, for spam protection and routing.

Analytics. We use Google Analytics 4 (via Google’s Site Kit) to measure aggregate site usage — page views, traffic sources, device types. Analytics data is pseudonymous and not linked to your identity.

Cookies. We use a small first-party cookie to remember your consent choice for analytics, and Google Analytics sets its own cookies once you’ve consented. We do not use advertising cookies, retargeting cookies, or third-party trackers beyond GA4.

Why we collect it, and the legal basis.

  • Lead routing — to fulfil your request, we share your brief with up to three partner studios who match your industry, region, and budget. Legal basis: performance of a contract (your request to be matched).
  • Editorial follow-up — we may email you with a single follow-up to ask whether the introductions were useful. Legal basis: legitimate interest (improving our directory).
  • Analytics — to measure how visitors find and use the site. Legal basis: consent (we ask before loading GA).
  • Spam protection — IP hash and rate limiting protect the form. Legal basis: legitimate interest.

Who we share it with.

Your lead form submission is shared with up to three partner studios that match your criteria. Each partner is contractually bound to use your details only to respond to your specific brief, and not to add you to marketing lists. We are happy to identify the partners we shared your brief with — email hello@infographicsagency.com.

Aggregate analytics data is processed by Google in the US (GA4). No personally identifying data is sent to Google. We do not sell your personal data.

How long we keep it.

Lead form submissions are kept for 24 months from the date of submission, then deleted from our systems. Analytics data is retained per Google Analytics’ default 14-month retention.

Your rights.

If you are in the UK, EU, or California, you have the right to access, correct, delete, port, or restrict the processing of your personal data, and to object to processing. You can also withdraw consent for analytics at any time by clicking “Decline” in the consent banner (or clearing the ig_consent cookie).

To exercise any of these rights, email hello@infographicsagency.com. We aim to respond within 30 days.

If you are in the EU/UK and believe we have not handled your data properly, you have the right to lodge a complaint with your local data protection authority (e.g. the ICO in the UK).

Children.

This site is not intended for and is not directed at people under 16. We do not knowingly collect personal data from children.

Changes to this policy.

If we make material changes to how we handle personal data, we’ll update this page and bump the “Last updated” date at the top. For substantial changes affecting existing leads, we’ll also email you.

Contact.

Privacy questions or requests: hello@infographicsagency.com.